Florist Stanmore: Privacy Policy Overview

Introduction

At Florist Stanmore, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, process, and protect personal information from all customers who place orders with Florist Stanmore, whether located in Stanmore or the surrounding districts. We ensure all data handling complies with the General Data Protection Regulation (GDPR) and other applicable data protection laws in the United Kingdom.

Scope of the Privacy Policy

This policy applies to all customers making orders from Florist Stanmore in Stanmore and the neighbouring areas. By placing an order or using our services, you acknowledge that you have read and understood this Privacy Policy.

Personal Data Collected

We collect the following types of personal data in connection with your orders and interactions:

• Identity Data: First name, last name, and title
• Contact Data: Delivery address, billing address (if different), postcode, and (if provided) contact preferences
• Transaction Data: Details about the products you have purchased, delivery instructions, order history, and payment method (please note payment data is handled securely and not stored by us directly)
• Communications Data: Any correspondence you have with our team regarding your order, including feedback and queries
• Technical Data: Where you interact with our website, we may collect IP address, browser type and version, time zone setting, and other technology-related information where relevant

We do not knowingly collect or process special categories of personal data (such as health or ethnicity data) or data relating to children under 16.

Lawful Basis for Processing Data

The GDPR requires us to process your personal data lawfully, fairly, and transparently. The lawful bases for processing customer data at Florist Stanmore include:

• Contractual Necessity: Most data processing is required to fulfil our contractual obligations to you when you place an order, such as delivering your products.
• Legal Obligation: We may process personal data to comply with relevant statutory and regulatory requirements, such as tax and accounting purposes.
• Legitimate Interests: We may use some information for our legitimate business interests (for example, to improve our services or respond to customer queries), provided your rights and interests do not override these purposes.
• Consent: In circumstances where we rely on your consent (such as for direct marketing where applicable), you have the right to withdraw it at any time.

How We Use Personal Data

Florist Stanmore uses customer personal data for the following purposes:

• To process, deliver, and manage orders you have placed with us
• To communicate with you about your order status, delivery updates, and important information
• To handle customer service requests, feedback, and complaints
• To maintain accurate business records for accounting and legal compliance
• To improve our services, website, and customer experience
• If permitted, to send occasionally promotional communications or customer surveys

Data Retention and Storage

Your personal data is retained only as long as necessary to fulfil the purposes for which it was collected, including fulfilling any legal, accounting, or reporting requirements. Generally, order details, basic identify data, and transaction data are retained for up to six years in compliance with UK tax laws.

After the retention period, your personal data will be securely deleted or anonymized so it can no longer be associated with you.

Third-Party Data Processors

To provide and improve our services, we may share your data, where necessary, with trusted third-party service providers ("data processors"). These include:

• Payment processors who handle online card or other payment transactions securely
• Couriers or delivery partners to enable delivery of your floral orders
• IT and support service providers involved in the operation of our website and order system
• Bookkeeping or accountancy service providers for regulatory compliance

All third-party processors act on our written instructions and are bound by contractual obligations to safeguard your personal data in accordance with this Policy and the GDPR.

International Transfers

We primarily store and process your data within the United Kingdom. Where transfer outside the UK or European Economic Area is unavoidable (for example, if an IT supplier stores data in a third country), we ensure that appropriate safeguards are in place to protect your personal information, in line with data protection law requirements.

Security of Your Data

Florist Stanmore has implemented adequate technical and organisational measures to safeguard your personal information from accidental loss, unauthorised access, alteration, or disclosure. This includes secure data storage, access controls, and regular security reviews.

Your Data Rights

Under the GDPR, you have a number of rights regarding your personal data, including:

• Right of Access: You can request a copy of the personal data we hold about you.
• Right to Rectification: You can request correction of any inaccurate or incomplete information.
• Right to Erasure: In certain circumstances, you can ask for your data to be deleted.
• Right to Restrict Processing: You can request that processing of your data is limited.
• Right to Data Portability: You may request transfer of your data to another provider where technologically possible.
• Right to Object: You can object to data processing carried out on the basis of legitimate interest or direct marketing.
• Right to Withdraw Consent: If processing was based on your consent, you may withdraw it at any time without affecting lawfulness before withdrawal.

To exercise your rights, you may contact us using the methods provided on our website or by written request. We may ask you for proof of identity before fulfilling your request.

Changes to the Privacy Policy

We keep our Privacy Policy under regular review and may update it from time to time to reflect changes to our services or the law. Significant changes will be communicated via our website, and customers are advised to check this page regularly to stay informed about how we protect your data.

Contact and Complaints

If you have any questions, concerns, or complaints about how Florist Stanmore processes your data, or if you would like to exercise your data rights, please contact us through the details provided on our website. Should you remain dissatisfied, you have the right to lodge a complaint with the UK Information Commissioner's Office (ICO).